Public Relations

Taking you one step further into your career, Activ8 will use public relations packages to design and effectively promote you and your race team. Activ8 wants to give you an advantage over the competition and the boost you need to grow within the motorsports industry. By managing your public image through your personal website, social networks, and other traditional forms of media, we can provide you with the “buzz” you need to succeed.

• Public Relations Account Representative assigned to your account

• Activ8 is unique in that we provide personal service and tailored plans to each of our clients. A PR Account Representative will be assigned to design and implement a customized public relations plan to meet your needs.

• Pre/post-race press releases distributed to 1,150 media outlets, including general motorsports media, NASCAR media, NASCAR team driver development specialists, and state and local media

• Over the years we have developed close relationships with members of all platforms of the media and have an enormous rolodex of media contacts for internet, print, radio, and television. On and off the track, you can be confident we are pursuing media opportunities to increase your visibility.

• Generate informative features and general interest editorials

• Our close relationship with media personnel provides Activ8 the opportunity to leverage our clients with feature stories and editorials. This allows readers to see our clients as multi-dimensional; on the track, at home, in the garage and pursuing various hobbies. We secure these stories in motorsports-related publications such as NASCAR Illustrated, Speedway Illustrated, Racer Magazines, etc .

• Radio, TV and print interviews, podcasts, and scheduled internet chats

• We have close ties with the electronic media community, which helps us gain you coverage though these outlets. Your PR Account Representative will sift through many media outlets to get you coverage throughout channels that best suit your career goals and aspirations. We will be the clearing house for all media inquiries and interview requests as well as handle all media related scheduling.

• Weekly media blasts

• To keep you and your brand visible in the news, we will let the media know about any of your events and accomplishments through a quick “blast” to our contacts and fans via press release, e-mail, and Twitter and Facebook. If you’re doing something noteworthy, we’ll let everyone know about it! This will not only put you in the spotlight, but the organizations and sponsors you are affiliated with as well.